ESPN to provide exclusive coverage of 2016 Invictus Games
A March 7, 2016 article on ESPN FrontRow highlights “ESPN and the 2016 Invictus Games Organizing Committee have reached an agreement calling for ESPN to provide exclusive coverage in the United States and around the world of the 2016 Invictus Games, a multi-sport event for wounded, ill and injured servicemen and women.”
This fascinating article highlights how the agreement with ESPN came about, why is it important for ESPN to showcase the Invictus Games and the athletes who participate in them and how this event fits into ESPN’s programming strategy.
To read ‘ESPN to provide exclusive coverage of 2016 Invictus Games’ on the ESPN FrontFrow web site, click here.